Free Audit Login

Data Management Platform

Centralise, process and leverage a large volume of data in real time

Contact our experts

A DMP: what is it?

A Data Management Platform (DMP) is a solution that enables you to centralise, process and leverage a large volume of prospect or customer data in real time.

A DMP is also considered a Customer Data Platform (CDP) as it allows you to use CRM data to activate it online.

A SaaS solution hosted on remote servers, the Squadata DMP lets you fully manage the customers and prospects who interact with your brand at an affordable price.

How the DMP works
Collect

Your 1st, 2nd & 3rd party data

Know

Your audiences and profiles

Engage

Your prospects at the right time

The DMP at the heart of your digital marketing strategy

Our DMP or CDP solution enables you to extract data from your CRM to create profile groupings, segments and combinations, reconcile your CRM data with your browsing data (CRM OnBoarding), and calculate predictive or probabilistic segmentation.

📱

Social media

🔍

SEA

📧

Emailing

📺

Programmatic display

A DMP designed for Publishers too

Squadata's DMP can be used by website and database publishers to segment their audience.

Segmented into multiple profiles (purchase intent, socio-demographic criteria, life stage, etc.), the data gains in value. Publishers can sell or share it with commercial partners.

The advantages of our DMP

☁️ SaaS platform

Hosted on remote servers

🔒 Personal Data Storage

User data is stored on their own device

🗄️ Your CRM data

Directly actionable online

🛒 Access to the Data Marketplace

Buy and sell data segments

Interested in our solution?

Contact our team of experts to discover how the Squadata DMP can transform your data strategy.

Contact our experts